If you know about the 4 Ps of Marketing, you might have wondered if there is a similar theorizing for the web-based marketing. This article post is first in the series towards this end.

LED signs and neon signs are currently the two most commonly used sign types to promote a small business. When it is time for you to invest in a lighted message sign, you will likely be choosing between these two types.

I've noticed that many women small business owners experience the same challenges in growing and running their businesses, such as feeling overwhelmed and isolated, having difficulty keeping focused, not enrolling enough support, and not planning for growth. Here's a summary of my best advice for any woman running a small business - my top seven tips for women entrepreneurs:

A California-based advertising and marketing firm has made a confidential study of small business owner attitudes toward marketing that paints a rather unattractive picture.

If you are a service provider charging by the hour for your services, you may be trapped in a cycle of under-earning. The secret to breaking the billable hours ceiling is to come up with ideas and strategies to create passive income.

Determining which type of sign to choose for your small business can seem like a confusing and somewhat overwhelming task. When you start researching your options, you'll quickly find out that you really only have two affordable options - LED signs and/or Neon signs.

It's no secret that today's economy is struggling. People are losing money, and businesses are scrambling to keep costs low and sales high, while the consumer is spending less than normal.

Why is blogging great for small business marketing?

If you're not using the internet to market your professional services, you're missing out on expanded opportunities. Using the internet to promote your business will help you make the most out of your marketing efforts. Here are several very basic online marketing strategies to establish a presence online that will expand your reach to the global marketplace and grow your business substantially.

Why do business owners stop marketing in a recession? Why is this such a big mistake, how dangerous is it, and what can we do about it? This article give you the answers.